Monday, January 7, 2008

The Apprentice Teams up with Pedigree



Okay, so I'm not exactly a big "Trump Fanatic" but I definitely give the man
kudos as his show "The Apprentice will team up with Pedigree for the first
time! I'm sure it'll still be the career warfare it's always been, but at least
this time when contestants take it to the mattresses it'll be for a good
cause!

The Challenge: To create a campaign to raise awareness of The Pedigree
Adoption Drive which aims to help out the more than four million homeless
dogs across the country.The winning campaign will air on The USA
Network during the broadcast of the 132nd annual Westminster Kennel Club
Dog Show February 11 and 12.



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